I’ve written previously about how the high street is quickly transforming itself into an involving, curated experience with department stores leading the way; what was once a drab array of shopfronts shifting stacks of ‘inventory’ has been magically re-imagined into museums of retail, dusted with both technology and human intrigue, in equal measure. There are digital installations, interactive experiences, and products that can speak to consumers like never before; and without exception for decades, nobody has performed this ever-changing ‘theater of retail’ better than Harrods, the world-class epitome of both Britishness and Luxury. When they asked to me to help design their January campaign ‘Happy New You‘, I was overwhelmed. The trend I’d identified almost 4 years ago in this early blog post has gone full mainstream, and now I had the opportunity to style the 2017 Fitness Looks for Harrods on their 5th Floor Sports department! Click MORE to see what I came up with…
Posts tagged 'January'
SAVOURING CHRISTMAS !!!
Merry Christmas to you! I went for my Xmas morning brisk walk on a gloriously sunny Primrose Hill today (click MORE to see all the pics). My companions were a few of my fave mini mince pies from Selfridges (i’ll miss them in a week or so – sigh!) to keep me fuelled through the walk 😉 because what’s the point in training hard if you can’t enjoy all the trimmings of a day like today ?! Savour it, and then get ready to hit it hard tomorrow! Post-indulgence workout tips-and-tricks to follow soon. Faya xx